How to use this today
Next time fear shows up before a sales call or a launch, let it speak, write its concern on a sticky note, then proceed anyway. Fear is allowed in the room but it doesn't get to run the meeting.
Your fear has a vote, not a veto.
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More on Mindset & Identity
- You don't find out who you are before you start. You become it by refusing to quit.
- The business you build will never outgrow the person you refuse to become.
- Stop asking if you're ready. Readiness is a story you tell yourself after you've already begun.
- Every founder is two people: the one who's scared and the one who ships anyway. Pay the second one's bills.
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